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Associate Account Director

*no recruiters please*

Client Services

Job Description

A bit about TIPi Group

Our aim is to transform the fortunes of those we work with. We are continually seizing opportunities and pioneering the way, collaboratively. As one tribe. With the aim of building a strong network of like-minded people, we have created an environment in which individuals are encouraged to fulfil their true potential.
TIPi Group
is an award-winning specialist network built on performance and profitability (Pi). With an ambition of shaping the future together, we house teams of professionals into different areas of expertise but always operate with shared values at our core. We work towards one common goal and purpose.

It’s important to us that we work with individuals and clients who embody these principles. The people who we work with are energetic and ambitious, with a shared entrepreneurial spirit. We’re incredibly proud of the company culture we have built here at the entire Group; a culture that has been recognised for many awards, including being named one of The Sunday Times Top 100 Small Companies to Work 2019,2020 and 2021, and 2019 Digital Agency of the Year by The Drum Agency Business Awards. We’ve been fortunate enough to create this working environment by being passionate about putting our people at the heart of everything we do, whilst working collaboratively, to craft our culture together.

Each agency within TIPi Group operates with the same values at their core: collaboration and authenticity, driven by restless minds and a clear purpose. Each agency is expected to succeed in its own right but as each agency is also designed to be complementary to each other, we expect the network to become greater than a sum of all its parts. We firmly believe in the organic growth of this network so that we can all build something unique and innovative together. We are now looking for talented individuals to help us achieve this vision.

The Role

Associate Account Director

Associate Account Directors are responsible for TIPI’s clients and their campaigns. Each Associate Account Director has access to teams of experts across natural search, paid search, display, mobile, creative and more and works with them and other colleagues to deliver campaigns. The Account Director is ultimately responsible for client relationships and managing revenue; including cross selling and up selling where relevant.

Knowledge of digital and awareness of the wider marketing mix, strong client management skills and the ability to manage and develop a team are crucial in this role. The ability to proactively build strong working relationships with internal and external contacts to deliver exemplary service is essential to the role.


  • Maintain and grow client relationships in terms of revenue and across client’s departments and stakeholders, horizontally and vertically
  • Manage their own AD ‘pod’ and team of Account Managers and Account Executives
  • Provide strategic direction to ensure campaigns that meet and exceed KPIs and expectations are delivered
  • Ensure integration and consistency of message across different digital disciplines at TIPI and the client’s other digital agencies
  • Ensure the integration of TIPI’s activities into the wider marketing mix and other agency relationships clients may have
  • Responsibility for all finance processes, including internal forecasting and reconciliations
  • Supporting day to day operations to ensure continual high levels of communication with clients
  • Overseeing and signing off campaign planning from brief stage onwards
  • Responsibility for assessing capacity across the client team, assisting with prioritisation between clients and managing cover in conjunction with the Heads of Disciplines
  • Play a crucial role in the preparation and delivery of pitch work for new opportunities
  • Assisting marketing with raising the profile of TIPI Group

The Candidate

  • Proven track record in relationship management in digital marketing, with at least 4 years’ experience
  • Proven track record of account growth
  • Preferably a strong background in Performance Marketing with solid Travel, Retail and Finance vertical experience
  • Preferably a strong background in SEM (PPC & SEO)
  • Proven knowledge of digital, including search, display, creative, social and affiliates
  • An awareness of the wider marketing mix
  • Strong interpersonal skills and the ability to empathise with the stress and concerns of clients’ day-to-day jobs
  • Strong attention to detail
  • A proven record with large, complex campaigns
  • Clear verbal and written communication skills, including a high level of English grammar
  • Proven record of developing colleagues

Enthusiastic and confident individual with the ability to interact well with people on a personal and professional level and to thrive in a fast-paced, high pressure environment

Working at TIPi Group

Holidays: 25 days, excluding bank holidays, plus Christmas Eve and New Year’s Eve off
 During the Covid19 pandemic, the ROAST team have been working from home in line with government guidelines. Once restrictions are lifted, and it is deemed safe to do so, the team will be expected to be able to work from our central London office, however regular home working days may be considered. Therefore, the facility to work from home is required.


  • Employee Assistance Programme
  • Discounted wellbeing classes / membership
  • Active company social life organised by a staff committee
  • Team sports such as softball, netball, bowling
  • Winter and summer parties
  • Events supporting a nominated charity each year
  • Opportunity for involvement in CSR initiatives

Personal Development:

  • Bi-Annual appraisals
  • Company mentor scheme


  • Supplier sessions (e.g. Google)
  • bodies (e.g. IAB)
  • External trainers
  • Opportunities to learn about other digital disciplines


We are an equal opportunities employer.  

Please note that we will only accept applications from candidates who are legally entitled to work in the United Kingdom. 



By putting our people at the heart of everything we do, we are proud to have built an award-winning culture here at TIPi Group.

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Keen to work in digital, advertising or marketing? We are looking for future media talent.

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