Display and Mobile Account Manager

Job Description

Who are TIPi Group

TIPi Group is a rapidly growing network of individual, specialist agencies with an award-winning culture and the ultimate vow that passion beats scale.  

Over the last 7 years, TIPi Group has grown to three agencies and over 70 people. The three agencies are ROAST (traditional performance digital media), Kitty (website design and development), and Rabbit & Pork (voice experience). 

We all work towards one goal of building and maintaining an inclusive and supportive environment of passionate individuals who are not only encouraged to fulfil their true potential but also thoroughly enjoy their time doing so. We are incredibly proud of what we have built and we are excited to welcome others to the team and add to our diverse culture. This mindset transfers across our London, Soho HQ Office to our newly opened Cape Town, South Africa Office.  

TIPi Group has an accolade of incredible awards across the board, covering not just our client work but also the culture here at TIPi Group that we are inherently proud of. In 2021, we hit a four-year streak as one of the UK’s 100 Best Small Companies to work for, and our ambitions of achieving more are not slowing down. We were also recognised by the industry coming in at number 15 for the Best Marketing and Media Agencies Best Companies to Work for 2021. 

Who are TIPi Group A bit about ROAST – Part of TIPi Group

ROAST is the original agency in our network. At ROAST, we are lucky enough to enjoy a friendly, collaborative and hardworking atmosphere. As a start-up, we are all very much part of making ROAST a success as a team, as well as sharing and celebrating our individual achievements. We’re incredibly proud of the company culture we have built here at the entire Group; a culture that has been recognised for many awards, including being named one of UK’s Top 100 Small Companies to Work for a mighty 4 years in a row, and 2019 Digital Agency of the Year by The Drum Agency Business Awards. We’ve been fortunate enough to create this working environment by being passionate about putting our people at the heart of everything we do, whilst working collaboratively, to craft our culture together.

The Role

The Account Manager is an established and proven expert in Display and Mobile advertising across both managed IO and self-serve programmatic campaigns. This role requires an understanding of how Display and Mobile interact with and complement all digital marketing channels, working with other digital disciplines to help define our clients’ digital marketing strategy.

Responsibilities

Display & Mobile specific responsibilities

• Own Display and Mobile account(s), including leading media partner management, tracking and internal documentation such as financial entries and billing
• Work closely with media partners to plan and activate Display and Mobile campaigns on behalf of our clients, ensuring activity is set up to achieve the specific KPIs set out in each individual campaign brief
• Where applicable, manage buys through self-serve media platforms and optimize delivery to meet our clients’ campaign objectives. Some hands-on experience within DV360 would be beneficial
• Maintain a high standard of reporting and campaign delivery, with experience working with ad servers (e.g Google Campaign Manager) and, ideally, one mobile tracking partner (e.g. AppsFlyer)
• Manage budgets in line with strategy and ensure that monthly spend is on target
• Work closely with Client Services and the Heads of Department to ensure all agency accounts have a performance and commercial strategy specific to Display/Mobile
• For mobile-specific campaigns, exposure to app promotion and CPI paid social would be beneficial

Delivery & Line Management

• Direct line management of junior members of the Department to ensure that work is delivered to an exceptional standard, on target and on time
• Training and development of junior team members to ensure that they are performing at the standard expected by ROAST and our clients
• Quality control of work conducted by junior members of the team

Departmental Development

• To work with the relevant Heads of Department across a range of tasks to further the scale, capabilities and quality of the ROAST offering, including
  • Training plans for Mobile/Display
  • Media and tech supplier relationships
• Lead development of our Mobile and Display proposition alongside the Heads of Department
• Ongoing reviews of media and technology partners
• Conduct internal training sessions for Client Services and other departments

Working at TIPi Group

Location: hybrid working both from home and our buzzing office in Soho

Holidays: 5 days, increasing with length of service, plus Christmas Eve and New Year’s Eve off; plus an additional 10 days ‘work from anywhere in the world’

Benefits:

• Employee Assistance Programme
• Discounted wellbeing classes / membership
• Active company social life organised by a staff committee
• Team sports such as softball, netball, bowling
• Winter and summer parties
• Events supporting a nominated charity each year
• Opportunity for involvement in CSR initiatives

Personal Development:

• Bi-Annual appraisals
• Company mentor scheme

Training:

• Supplier sessions (e.g. Google)
• Industry bodies (e.g. IAB)
• External trainers
• Opportunities to learn about other digital disciplines

We are an equal opportunities employer.  

Please note that we will only accept applications from candidates who are legally entitled to work in the United Kingdom.