Job Description
A bit about ROAST – Part of TIPi Group
ROAST is the original agency in our network. At ROAST, we are lucky enough to enjoy a friendly, collaborative and hardworking atmosphere. As a start-up, we are all very much part of making ROAST a success as a team, as well as sharing and celebrating our individual achievements. We’re incredibly proud of the company culture we have built here at the entire Group; a culture that has been recognised for many awards, including being named one of The Sunday Times Top 100 Small Companies to Work 2019 & 2020, and 2019 Digital Agency of the Year by The Drum Agency Business Awards. We’ve been fortunate enough to create this working environment by being passionate about putting our people at the heart of everything we do, whilst working collaboratively, to craft our culture together.
The Role
The Account Manager is an established and proven expert in Display and Mobile advertising across both managed IO and self-serve programmatic campaigns. This role requires an understanding of how Display and Mobile interact with and complement all digital marketing channels, working with other digital disciplines to help define our clients’ digital marketing strategy.
Responsibilities
Display & Mobile specific responsibilities
- Own Display and Mobile account(s), including leading media partner management, tracking and internal documentation such as financial entries and billing
- Work closely with media partners to plan and activate Display and Mobile campaigns on behalf of our clients, ensuring activity is set up to achieve the specific KPIs set out in each individual campaign brief
- Where applicable, manage buys through self-serve media platforms and optimize delivery to meet our clients’ campaign objectives. Some hands-on experience within DV360 would be beneficial
- Maintain a high standard of reporting and campaign delivery, with experience working with ad servers (e.g Google Campaign Manager) and, ideally, one mobile tracking partner (e.g.AppsFlyer)
- Manage budgets in line with strategy and ensure that monthly spend is on target
- Work closely with Client Services and the Heads of Department to ensure all agency accounts have a performance and commercial strategy specific to Display/Mobile
- For mobile-specific campaigns, exposure to app promotion and CPI paid social would be beneficial
Delivery & Line Management
- Direct line management of junior members of the Department to ensure that work is delivered to an exceptional standard, on target and on time
- Training and development of junior team members to ensure that they are performing at the standard expected by ROAST and our clients
- Quality control of work conducted by junior members of the team
Departmental Development
- To work with the relevant Heads of Department across a range of tasks to further the scale, capabilities and quality of the ROAST offering, including
- Training plans for Mobile/Display
- Media and tech supplier relationships
- Lead development of our Mobile and Display proposition alongside the Heads of Department
- Ongoing reviews of media and technology partners
- Conduct internal training sessions for Client Services and other departments
Working at TIPi Group
Location: During the Covid19 pandemic, the ROAST team have been working from home in line with government guidelines. Once restrictions are lifted, and it is deemed safe to do so, the team will be working from both our central London office, and from home.
Holidays: 25 days, increasing with length of service, plus Christmas Eve and New Year’s Eve off
Benefits:
- Employee Assistance Programme
- Discounted wellbeing classes / membership
- Active company social life organised by a staff committee
- Team sports such as softball, netball, bowling
- Winter and summer parties
- Events supporting a nominated charity each year
- Opportunity for involvement in CSR initiatives
Personal Development:
- Bi-Annual appraisals
- Company mentor scheme
Training:
- Supplier sessions (e.g. Google)
- Industry bodies (e.g. IAB)
- External trainers
- Opportunities to learn about other digital disciplines
We are an equal opportunities employer.
Please note that we will only accept applications from candidates who are legally entitled to work in the United Kingdom.
