Close navigation

PPC Intern



Job Description


A bit about ROAST – Part of TIPi Group

The TIPi Group is an award-winning, specialist network built on performance and profitability (Pi). With an ambition of shaping the future together, we house teams of professionals into different areas of expertise but always operate with shared values at our core. We work towards one common goal and purpose.

Our aim is to transform the fortunes of those we work with. We are continually seizing opportunities and pioneering the way, collaboratively. As one tribe. With the aim of building a strong network of like-minded people, we have created an environment in which individuals are encouraged to fulfil their true potential.


Over the last 6 years, TIPi Group has grown to four agencies and 60 people. The four agencies are ROAST (traditional performance digital media), Kitty (website design and development), Rabbit & Pork (voice experience) and The Market (flexible digital performance media).


Each agency within The TIPi Group operates with the same values at their core: collaboration and authenticity, driven by restless minds and a clear purpose. It’s important to us that we work with individuals and clients who embody these principles. The people who we work with are energetic and ambitious, with a shared entrepreneurial spirit.


We know that to be truly ‘specialist’ in your craft, you need to remain nimble and progressive. We stay one step ahead of the continual digital evolution and shape the future of that landscape. Through our network, we can create specialist teams to handle our clients’ business challenges, delivering authentic integration and impactful, award-winning results on every level.


ROAST is the original agency in the network. At ROAST, we are lucky enough to enjoy a friendly, collaborative and hardworking atmosphere. As a start-up, we are all very much part of making ROAST a success as a team, as well as sharing and celebrating our individual achievements. We’re incredibly proud of the company culture we have built here at the entire Group; a culture that has been recognised for many awards, including being named one of The Times Top 100 Small Companies to Work 2019 & 2020, and 2019 Digital Agency of the Year by The Drum . We’ve been fortunate enough to create this working environment by being passionate about putting our people at the heart of everything we do, whilst working collaboratively, to craft our culture together.


The Role: PPC Intern


Take your first steps into digital marketing and join an amazing team at ROAST.

Paid Media is an invaluable and exciting channel to work in. If you have an analytical mind and a hunger for learning new things, then PPC could be the perfect channel for you. At ROAST we promote collaborative learning, so we are looking for someone who will be willing to share ideas and think outside the box.

The PPC Intern’s primary role is to support the Paid Media Account Manager in the implementation and management of paid media tasks across client accounts in line with industry and agency best practices. You will be required to follow instruction on deliverables that will continuously grow and improve performance for our clients’ accounts.

Once trained up, you will be responsible for the day-to-day maintenance of these accounts, conducting regular optimisations and analysis, communicating performance to the Paid Media AM, working with media suppliers and managing daily, weekly, monthly and ad hoc reporting.



Working closely with the Paid Media Account Manager, responsibilities could include:

  • Ad copy creation and optimisation
  • Keyword research, creation and optimization
  • Search Query Reports and Keyword expansions
  • Bid optimisations
  • Landing page reviews
  • Reviewing and implementation of targeting options
  • Managing daily budgets and ensure that monthly spend is on target
  • Compiling daily, weekly, monthly and ad hoc reports as required
  • Compiling daily, weekly, monthly and ad hoc analysis of account performance
  • Managing tracking, trafficking and bid management through appropriate tools (IgnitionOne, DART, DfA, Kenshoo, Marin)


The Candidate

We don’t expect you to know everything on day one, but we really want to see:

  • Passion about digital marketing
  • Ability to learn quickly and thrive in a fast-paced environment
  • Capability of independent research and learning
  • Proactivity
  • Excellent written and spoken English



  • Experience with MS Excel, Word and PowerPoint
  • Strong numeracy and analytical skills
  • Additional languages and/or knowledge of Javascript would be a bonus

Working at TIPi Group

Location: This role is both home and office based; our office is based in Foley Street, nearest underground stations are Oxford Circus and Goodge Street

Holidays: 25 days, excluding bank holidays, plus Christmas Eve and New Year’s Eve off



  • Employee Assistance Programme
  • Discounted gym membership and yoga classes
  • Active company social life (even in lockdown!)
  • Football, netball, bowling and softball teams (in ‘normal’ times)
  • Winter and summer parties
  • Opportunity to join focus groups and be actively involved in creating initiatives for our Corporate Social Responsibility


Personal Development:

  • Bi-Annual appraisals
  • Company mentor scheme



  • Supplier sessions (e.g. Google)
  • Industry bodies (e.g. IAB)
  • External trainers
  • Opportunities to learn about other digital disciplines
  • Internal, peer to peer training


We are an equal opportunities employer. Please note that we will only accept applications from candidates who are legally entitled to work in the United Kingdom.


By putting our people at the heart of everything we do, we are proud to have built an award-winning culture here at TIPi Group.

View benefits


Keen to work in digital, advertising or marketing? We are looking for future media talent.

Learn more

Apply for this role

To apply, email us at or fill out this form:

We've moved!

If you are planning a visit to our agency offices, you can find us in our new home:

1st floor
53 Frith Street