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TIPi Group Online Events

Our Upcoming WebinarsNavigating the current market with TIPi Group

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Navigating the digital landscape

TIPi Group recognise it is more important than ever to support brands in preparing for the future. In place of our bi-annual Shaping the Future Breakfasts, the TIPi team are taking the talks online to bring clients a series of industry knowledge sharing sessions.

From ‘The Now & The Next’ where we feature conversations with leading brands aimed at exploring how disruption can be leveraged as a chance to change tactics and drive industry innovation, to our department featured industry update sessions where we’ll provide you with updates on the latest tool, tech and trends – we’re here to help you drive success in your strategy.

Upcoming Webinars:

The Now & The Next: The New Normal for Search

Wednesday, 02nd, December, 2020 @ 10:00 AM


Join the conversation between TIPi Group and Google in our ninth instalment of ‘The Now & The Next’ where we turn to the dynamic landscape of search. Lloyd Bradley, Agency Development Manager at Google will sit down with Gareth Owen, Group Managing Director at TIPi Group, to discuss the solution-focused innovations within search that have helped businesses navigate uncertain times and provided consumers with trusted information in the midst of uncertainty. Want to see into the future of search? Register now to secure you place.

Past Webinars:

The Now & The Next: Why Digital Marketing is key to Brand in the next few months

Wednesday, 18th, November, 2020 @ 10:00 AM

In our eighth episode of ‘The Now & The Next’ TIPi Group’s Managing Director, Gareth Owen, will sit down with Inés Rivera, Product and Field Marketing Manager at Nuance Communications, previously Digital Marketing and Campaign Manager at HCA Healthcare UK, to chat about the immediate future of digital marketing across B2B in the financial and legal sectors and B2C in Healthcare. Covering a multitude of angles, we seek to discover how the pandemic and looming Brexit crisis will accelerate digital transformation across B2B and B2C and what brands can do to prepare their marketing strategies for 2021 to stay ahead of the game.

Secure your place to view the live session by registering through the link below – whether your brand is B2C or B2B, our session will provide vital insights for your 2021 planning. Spaces are limited, don’t miss out on yours.

‘Back to School’ with ROAST’s Paid Media Team: Tools, Tech and Trends across Amazon, Social & PPC

Thursday, 17th, September, 2020 @ 10:00 AM

Looking for a snappy update on the latest tools, tech and trends in the fast-paced Digital Performance industry? The ROAST Paid Media team will be providing a one hour ‘back-to-school’ session to get you up to speed with the newest industry developments after the summer holidays. We’ll be covering:

  • Google ads
  • Paid Search Updates
  • Google Shopping
  • Google Display Network
  • Paid Social Updates
  • Amazon Updates

‘Back to School’ with ROAST’s SEO Team: The Latest Tool, Tech and Trends

Wednesday, 16th, September, 2020 @ 10:00 AM

Looking for a snappy update on the latest tools, tech and trends in the fast-paced SEO industry? The ROAST SEO team will be providing a one hour ‘back-to-school’ session to get you up to speed with the newest industry developments after the summer holidays. We’ll be covering:

  • SERP Landscape Update:
  • The Digital PR Landscape:
  • Local SEO
  • Free Google Shopping:

The Now & The Next: Retail – Challenges, Changes & Opportunities

Wednesday, 05th, August, 2020 @ 10:00 AM

Our seventh episode of ‘The Now & The Next’ sees us sit down for a one on one Q&A session with Roger Binks to discuss the current changes, opportunities and challenges the retail industry is seeing, business innovation taking place as a result of the pandemic and how Binks found and created work, including launching a new venture, after finding himself redundant after 20 years of continuous employment.

Previously working for the likes of Dixons, The Marriot, IWG and Intu, Binks will give an insight into dealing with redundancy and how it inspired him to lead his latest venture: BINKS – his consultancy that builds bespoke solutions to connect experience with value. From building great teams, to scaling from working with one brand a year to 10, to building a better bottom line experience – register your place below to ensure you don’t miss out on hearing about how personal change can drive industry innovation.

The Now & The Next: The Way Forward for the Finance Industry

Wednesday, 01st, July, 2020 @ 10:00 AM

Our sixth instalment of ‘The Now & The Next’ will focus on the Finance sector. Nicola Charles, Chief Marketing Officer GI at Aviva, formerly of RBS, LV=, Hastings Direct and reviti, will be joined by James Rowland, Digital Performance Director at Refinitiv, and Mike Best, Chief Growth Officer at TIPi Group. The panellists will sit down with Peter Cowie, Top Banana at From Good to Great, to discuss the effects of COVID-19 on the Finance industry, asking what will change and what will remain the same as we move towards a new normal. The panellists will predict what will set apart winners and losers as the landscape undergoes a period of rapid change, and explore how the power of digital can be harnessed to shape the future of Finance. Register below to make sure you don't miss out.

The Now & The Next: Dealing with Disruption in The Gambling Industry

Wednesday, 24th, June, 2020 @ 10:00 AM

Our fifth instalment of ‘The Now & The Next’ will deep dive into the Gambling Industry. Peter Cowie, Top Banana at From Good to Great will be joined on the panel by Gareth Owen, Group Managing Director at TIPi Group, Jessica Hodgson, Group Client Services Director at TIPi Group and John Campbell, MD at Rabbit & Pork.

The panellists will be discussing key findings from TIPi Group’s latest whitepaper, A Shifting Landscape: The Gambling Industry during and after COVID-19, including: what’s next for sportsbook, the acceleration of the shift towards online, the ongoing threat of further regulation and the importance of marketing during a recession. Register through the link below.

The Now & The Next: Steering change in FMCG & Hospitality

Wednesday, 03rd, June, 2020 @ 10:00 AM


Our fourth ‘The Now & The Next’ sees us sit down to discuss the impact COVID-19 has had on the FMCG & Hospitality industry. As another industry that is totally disrupted in the current climate, we talk through initial response strategies, developing plans as the ‘lockdown’ begin to loosen, and hear how the sector plans for the future. Peter Cowie (Top Banana) sits down for a one-on-one session with Cemal Ezel (Founder & CEO of Change Please, a social enterprise where homeless people can train up as baristas and serve coffee) to discuss how he is navigating this challenging period. Secure your place to view the live session by registering through the link below.

The Now & The Next: Navigating the Insurance Industry

Wednesday, 20th, May, 2020 @ 10:00 AM

Our third ‘The Now & The Next’ session will focus on the Insurance sector, in which businesses of all sizes are seeing great impact, negative & positive, during the current period. Peter Cowie (Top Banana) will sit down with Paul Wishman, (Vice President, Insurance at CGI, Previously LV= and esure), James Turnbull (Experienced Chief Digital Officer, previously Domestic & General and The AA) and Jess Hodgson (Client Services Director at TIPi Group) to discuss everything from customer communication, staff pressures & call centre capacities, technical innovation and strategic re-thinking to help us to understand what the insurance industry needs to do next to keep customers loyal and navigate the daily changes the pandemic has thrust upon us. Register below to make sure you don't miss out.

The Now & The Next: Disruption in the Travel Industry

Wednesday, 06th, May, 2020 @ 10:00 AM

For the second instalment of The Now & The Next we are focusing on the Travel sector specifically. Peter Cowie (Top Banana) will sit down with Chris Roe (Commercial Director at Sound Travel and formerly Senior Board Member at Virgin Holidays and Accor Hotels), Ricardo Gato (Marketing Director at Cookson Adventures) and Gareth Owen (Managing Director at TIPi Group) to discuss how they have shifted their strategies and what they are doing to plan for the future. The session is set to provide some deep dives into the changes that have been unfortunately forced upon them and how they have readjusted their strategy to ensure they are prepared for ‘The Next’. One not to miss!

The Now & The Next: Agency Responses to COVID-19

Wednesday, 29th, April, 2020 @ 10:00 AM

Ollie Bishop (CEO & Founder of TIPi Group), Kevin Brown (Co-Founder of Electric Glue) and Gareth Mercer (Founding Partner at Pablo) join Top Banana Peter Cowie to discuss the agency impact during COVID 19 and what internal adjustments they have made at this time. As Marketing budgets are being impacted across the globe, the three agency leaders explain they are navigating their businesses through this challenging period, including their recovery roadmaps and how agility and collaboration have been a key part of pulling together.